CLAIREBELLA STUDIO Q&A
What is your name, and name of your company?
I’m Kathy Story and my company is Clairebella Studio
What does Clairebella Studio specialize in?
We specialize in wallpaper, fabric and pillows, but will be expanding into other home and gift categories in 2018.
When did you start Clairebella Studio and what’s the story behind it?
I launched my company in 2005 as a juvenile products company. On demand printing was not as available then, so I couldn’t use my own designs in my line at that time. The company evolved into personalized gifts (with my art) and eventually to home decor. A couple of years ago, I licensed all operations of the personalized gift line to another company, so that I could focus on home decor.
What sets you apart from the competition?
Because I am a small, boutique company, I am available to customers...whether it’s a consumer, interior designer or retailer. I like to answer emails and calls from our customers. I think you gain invaluable knowledge about what your customer’s needs and wants are by being involved in that way. Also, because we don’t have a lot tied up in inventory, we can respond quickly to new trends with our on demand printing vendors. Our focus is creating beautiful products for our customer’s homes and lives that make people happy. A beautiful space with products that speak to you, can go a long way to making you feel good. The most important part about our line...we give 20% of all profits to foster kids support through our partnership with OneSimpleWish.org.
What was your first job?
I was a salad bar person (not sure what title it was) at Sirloin Stockade. My job was to navigate between, hangry (you know....hungry & angry) customers to keep those maroon crocks full. Most memorable day was slipping with a full crock of thousand island dressing and it went everywhere. Do they even make that dressing anymore? I think they were relieved when I quit and they didn’t have to fire me:).
If you could live any place in the world other than where you currently live, where would it be and why?
I really enjoyed living in Sydney, Australia, so maybe there again. I live on 7 1/2 acres with my husband, north of Atlanta and feel very blessed. I am a country girl. I love nature and animals, so this is bliss to me.
What are you currently watching on Netflix?
Just finished season 2 of Stranger Things. Looking forward to 2nd season of Ozark. Some of the filming happened at a farm about 1/2 mile from our house, so I am waiting to see the crew again. I’m a fan of Jason Batman.
As kids we want to do and learn everything. As time passes we tend to stick to one thing and stop acquiring new skill sets. If you had a month to learn a new skill what would it be and why?
I would love to learn a new language so that I could travel to a country that speaks it, and use my new skill.